Tuesday, February 17, 2009

Who you talking to!

Pelosi and the New York Times have much different agendas and audiences. The New York Times theoretically wants to elucidate and explain to their educated readership. Pelosi wants to deliver a clear message across all demographics. By giving the graph line a downward rather than upward trajectory her graph sends home the message that things are getting much worse. The other recession lines are just window dressing. They serve to accentuate the current downward trajectory rather than provide larger nuanced context for the user as the Times' graph is trying to accomplish. Both sources know their audience.

Whats more, by expanding the time on the Y-Axis well past the end of each previous recession (1 and 2 year lengths respectively) Pelosi compresses the angle of the downward trajectory, further accentuating the detiorating job market.

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